About

Design to inspire connect succeed.

What defines success? Knowing your audience better than anyone else.
Inspiring them like never before. Making connections that last a very long time.

Success is in the details

PLDG is a full-service design and branding agency known for smart creative, flawless execution and outstanding client service.

Talent, skill and passion.

You need all three. Because that’s what it takes to be extraordinary.

Always a pro.

Consistently great work for great clients. That’s what defines success.

A true partner.

This is about you — your agenda, your priorities, your budget, your timeline, your world.

Our capabilities

Strategy

  • Content Strategy
  • Brand Strategy
  • Consumer Engagement
  • Surveys
  • Focus Group Research

Content

  • Communication Planning
  • Naming & Positioning
  • Content Development

Design

  • Brand Identity
  • Print Collateral
  • Integrated Campaigns
  • Packaging
  • Infographics & Illustration

Digital

  • Web design & development
  • Email Campaigns
  • Interactive PDFs
  • Presentations

Motion

  • Animation
  • Video

Experiential

  • Tradeshow graphics
  • Office Environments
  • Exhibits & Events

Our clients

  • Health care
  • Insurance
  • Recruitment
  • Retirement planning
  • Employee Benefits
  • Medical devices
  • Manufacturing
  • Pharmaceutical
  • Construction
  • Water, Hygiene & Energy technologies
  • Publishing
  • Professional services
  • Nonprofits
  • Economic Empowerment
  • Social Causes

Meet our team

Sandy Gangelhoff

Senior Account Director

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Linda Gosslin

Senior Account Director

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Peggy Lauritsen

Founder and Chief Executive Artist

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Amy Clarke

President

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Bob Upton

Creative Director

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John Haines

Senior Art Director

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Viera Hartmannova

Senior Art Director

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Anessa Matthews

Art Director

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Sara Rogge

Senior Production Artist/Proofreader

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Sarah Johnson

Graphic Designer

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Shauna Block

Strategy and Content Director

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Josh Crane

Senior Copywriter

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Emily Heck

Copywriter

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Anne Quinn

Accounting

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Michelle Metcalfe

Project Manager

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Tyla Gresczyk

Project Manager

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Bernadette Fox

Senior Account Manager

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Kali Ghazi

Senior Project Manager

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We’re designers, writers, strategists, account people, project managers and all-around team players. We pour our energy into creating powerful stories for important brands. We do other things, too. Like grow dahlias, paint landscapes, rescue animals, visit vineyards, lead yoga classes, jump out of airplanes — you know, the usual stuff.

Our culture

Professional connections

PLDG is A nationally certified Women’s Business Enterprise (WBE) supplier

We support our community